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Content Marketing Blog

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storytelling

Traditional ways of advertising become less and less popular. Internet users are tired of pop up banners and other forms of aggressive marketing. What they love the most is respect and entertainment – they want to learn and have fun at the same time, and that’s what can convince them to make a purchase. Storytelling …

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Real time Marketing

E-marketing is all about changes – new tools appear almost every day, and after a couple of weeks they are not the same thing they used to be in the beginning. Big brands innovate new marketing darlings, and the best example of it is real-time marketing. Its definition is quite simple and marketers seem to …

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content marketing

There is a bit of confusion and controversy over combining SEO and content marketing. People have doubts if they go well together if they fit to each other. Some say they are like peanut butter and jelly – they taste great when you eat them on their own, but even better when you combine them. …

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social media

Social media marketing, also known as SMM, is a type of e-marketing that bases on many different social media platforms and networks. Its goal is to communicate with internet users directly, in real time. It allows any kind of business to enlarge the customers base and grow popularity over the internet. This way of promoting …

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seo

We have already mentioned the positive aspects of on-page SEO, and now is the time to go a little bit deeper. Off-page SEO is about links, brand mentions and all the things that happen around your website. It describes your blog in the eyes of Google as reliable and trustworthy. If you link out to …

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seo

On Page SEO makes it much easier for Google to find your page and expose it to your potential customers. If you want your business to grow and develop, then you must get familiar with it. We will share some pro tips, so you can learn about the secret of making your blog or website …

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We live in reality when almost everyone is blogging: business owners, actors, pet lovers, plumbers… Some of those blogs are oriented to be a marketing tool, some not; those who are, very often fail and never acquire their goals. However, well maintained blog can generate tons of leads; what’s more, companies with blogs earn almost …

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A/B Testing A/B testing is a process when you use and then compare two variations of a marketing action. The goal is to determine which one is more efficient and effective. The one that performs better is the one you one you want to use in the future to improve all your e-commerce efforts. A/B …

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Content marketing became one of the most effective e-commerce tools, yet many companies find it hard to implement it properly to the overall strategy. If you want to generate more leads and make your business known and respected worldwide, then your very first step should be…. Define and identify your objectives and audience It does …

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